Aligned raises $5.8 million to build B2B buyer-seller network
Aligned raises $5.8 million to build B2B buyer-seller network
The Israeli startup is developing a network to streamline seller-buyer interactions and foster more effective collaboration across all stages of a deal's life cycle
Aligned, which is developing a B2B buyer-seller network, has completed a $5.8 million Seed round led by Hetz Ventures and NFX, with participation from global strategic sales leaders and angel investors.
The Israeli startup, founded in 2021, is developing a network to streamline seller-buyer interactions and foster more effective collaboration across all stages of a deal's life cycle. Aligned aims to bring order to B2B deal making with online “rooms” for sellers and buyers to collaborate on shared resources, coordinate next steps and timelines, communicate with all stakeholders, and build and sign proposals.
“B2B buying and selling is a chaotic process involving numerous stakeholders and often months of back and forth, with many blind spots and moving parts to control,” said Gal Aga, CEO and co-founder of Aligned. “These modern times present a game-changing opportunity to do what companies like Slack and Zoom did to the way we connect, which in the case of Aligned, is to make buying and selling more impactful for both sides, even enjoyable. We’re passionate about leading this change to make the B2B buying and selling experience frictionless, collaborative, and streamlined.”