Brief

Korean Desserts Are Coming to Tel Aviv

A new chain selling Bingsu, a popular Korean shaved ice dessert, is set to open its first Tel Aviv location this week

Bingsu, Korea’s Popular shaved ice dessert, is coming to Tel Aviv. BK Korea, a South Korean restaurant chain and bingsu franchising company, has granted a franchising license to local entrepreneur Danny Lelazari, who intends to open five Bingsu stores in Israel within a year, ultimately opening 25 stores in the country. The chain’s first Tel Aviv store is set to open this week. BK Korea manufactures shaved ice machines as well as Bingsu flavor powders and sauces.

 

Bingsu. Photo: PR