Veeva Completes $430 Million Acquisition of Marketing Analytics Startup Crossix

Crossix develops a healthcare marketing analytics service and reports more than 200 pharmaceutical companies as clients, including Pfizer, Johnson & Johnson, Teva, and Gilead

Adi Pick 17:2004.11.19
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New York-listed life sciences software company Veeva Systems Inc. has completed its $430 million acquisition of Israeli healthcare marketing startup Crossix Solutions Inc., the former announced Monday. In addition, Crossix employees will receive equity retention grants valued at $120 million, the company said.

 

Crossix’ team will be integrated into Veeva, according to the company’s statement.
Crossix co-founder Asaf Evenhaim. Photo: PR Crossix co-founder Asaf Evenhaim. Photo: PR

 

Co-founded in 2005 by Israeli entrepreneur Asaf Evenhaim and based in New York and the central Israeli town Kiryat Ono, Crossix develops a marketing analytics service for the healthcare industry and reports more than 200 pharmaceutical companies as clients, including Pfizer, Johnson & Johnson, Teva, and Gilead.

 

Crossix' research and development office is located in Israel, and currently employs a team of 25 but intends to double its local team, Evenhaim said in a Monday interview with Calcalist.

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  • Victim This company and about a dozen others all part of the digital advertising initiative have targeted me for so many years destroying every aspect of my life hacking everything from bank accounts to emal. Accounts stealing as l private data and photos and selling world wide without permission and ruined my life reputation and identity for life . Just to hustle their bucks. And I am used and abused and robbed and destroyed.
    S.M.Robinson ,(11.01.21)