Bites raises $5 million in Seed funding for employee-communications and training solution
The Israeli startup's product is currently being used by over 200,000 users, including at Unilever and H&M
16:0020.10.21
Bites, which has developed a platform for employee communication and training, announced on Wednesday the completion of its Seed funding round, raising $5 million. The funding round was led by Vertex Ventures Israel. Other investors included Surround Ventures, a U.S-Israeli VC specializing in early-stage media and eCommerce startups, Oryzn Capital, an Israeli venture focused on early-stage investments, Lyra Ventures, an ASEAN VC that invests in retail technology companies, and J-Ventures, a Silicon Valley-based fund.
Bites co-founders Hagai Horovitz (from right), Tal Nagler Almog and Eran Heffetz. Photo: Bites
Bites aims to help SMB and enterprise businesses easily create highly effective media-based professional content, share that content with their employees directly through the communication channels they are already on, and manage usage to help employees meet their full potential while reaching their business objectives. Customers include Unilever, HP, H&M, Carolina Lemke, and others.
Bites co-founders Hagai Horovitz (from right), Tal Nagler Almog and Eran Heffetz. Photo: Bites Bites was founded by Eran Heffetz, Tal Nagler Almog, and Hagai Horovitz.
“We are thrilled our investors recognize the value our offering brings to the world of employee communications and are confident that we are the right team to bring this dream to fruition,” said Eran Heffetz, CEO at Bites. “This money raised will support our R&D, sales, and marketing efforts, as we execute on our aggressive go-to-market plans by approaching retailers, consumer goods companies, healthcare providers, and other verticals. Bites is leading a revolution, enabling distributed workforces to remain current through highly engaging, trackable content.”
Bites boosts engagement and retention over existing learning management systems (LMS) by offering compelling training content coupled with follow-up activities designed to reinforce learning. The flexible nature of the platform enables distributed and remote workforces to stay current on company practices, policies, and products without the need to install or adopt new apps or tools.
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“Bites is reinventing employee communications by leveraging concepts from social media and training to create a powerful platform designed for today’s distributed and remote workforce,” said Aviad Ariel, General Partner at Vertex Ventures Israel. “We believe Bites is the answer to one of the biggest challenges organizations face relating to communications and training by enabling easy creation, distribution, and consumption of highly engaging content while moving away from long forms and complex implementation processes of new software.”
