Real Life SuperpowersIdan Waller: "Writing plus psychology equals lots of money, sales, growth."
Real Life Superpowers
Idan Waller: "Writing plus psychology equals lots of money, sales, growth."
In a conversation with Noa Eshed and Ronen Menipaz on the podcast Real Life Superpowers, BlueThrone co-founder and CGO Idan Waller discusses how he discovered entrepreneurship and his writing abilities
"Writing plus psychology equals lots of money, sales, growth. I can help myself afterwards. I can help many others," said BlueThrone co-founder and CGO Idan Waller. "That was a very, very, very good present that I got, that I discovered along the way, after a lot of pain, suffering and and persistence."
In this episode, Ronen and Noa speak with Idan Waller.
Idan is the founder of the 10M club, one of the most coveted business consulting companies in Israel for SMBs. Through the club Idan has changed lives, helping 10x the paychecks of thousands of entrepreneurs.
He’s a die-hard digital entrepreneur, growing up working with the best business minds, marketers and copywriters in the US and Israel. He’s also a leading local Israeli podcast host.
His latest metamorphosis was breaking into tech, where he and his brother founded Bluethrone - a startup that acquires product market fit consumer apps from indie developers and small studios, and then grows them into iconic companies.
Topics discussed:
- Mediocracy as a driver for growth
- How Idan discovered entrepreneurship and his writing abilities
- The power of “away motivation”
- The value of aggressive goals and facing fears when building a business
- Managing scaling teams through systems and processes
- What it’s like working with family
- The importance of having experienced investors who understand the realities of running a profitable business
And much more!
Enjoy your listen
Noa Eshed: recognized as a thought leader by the Daily Telegraph. Her book "The Smart Marketer's Guide to Google Adwords” was an Amazon no.1 bestseller. Her digital marketing agency Bold Digital Architects has acclaimed several industry awards. She previously co-founded and distributed Israel’s only national magazine for students, and is a certified lawyer (Hebrew U grad) and journalist.
Ronen Menipaz: an Israeli investor, entrepreneur, tech advisor, and founder of numerous business ventures in the entertainment, adtech, and fintech space. During his 25 years of entrepreneurial experience, Ronen has been involved with over 100 startups in Israel, 30 of which he founded or co-founded. Two of those startups went public, while five were sold and four more are currently privately profitable companies.
