D-ID founders Gil Perry, Sella Blondheim and Eliran Kuta,

AI startup D-ID lays off a quarter of its workforce just days after Microsoft deal

The Israeli company is cutting 22 employees, mostly in Israel, as part of an efficiency drive. 

Israeli AI startup D-ID is laying off 22 employees, a quarter of its workforce, most of them in Israel. This comes just a week after the company announced a strategic partnership with Microsoft.
D-ID was founded in 2017 by Gil Perry, Sela Blundheim and Eliran Kota, former members of Israel’s 8200 Intelligence Unit. The company specializes in AI-based interactive avatars, focusing on corporate applications in customer experience, marketing, learning, and accessibility. To date, D-ID has raised $48 million, including a $25 million Series B round in March 2022. That round was led by investment firm Macquarie Capital, with significant investments from Pitango, AXA, OurCrowd, OIF, Maverick and Marubeni.
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Gil Perry Sella Blondheim Eliran Kuta D-ID
Gil Perry Sella Blondheim Eliran Kuta D-ID
D-ID founders Gil Perry, Sella Blondheim and Eliran Kuta,
(Photo: Yoram Reshef)
The company stated that as part of its efforts to streamline operations and prepare for accelerated growth, it has decided to implement a series of efficiency measures, including the layoffs of 22 employees—19 in Israel and three abroad—out of its total workforce of 88 worldwide.
Last week, D-ID announced a strategic partnership with Microsoft, under which its technology will help Microsoft business users transition seamlessly to an AI-driven future.
In a statement, the company said: "D-ID values and appreciates the contributions of the employees who have accompanied it along the way and is committed to assisting them in their next steps."