Eytan Korn Ctech Google Ecommerce

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“On a five-year view, e-commerce looks amazing”

Eytan Korn, CEO of Personalised Jewelry at Tenengroup, discusses the future of online shopping


Eytan Korn, CEO of Personalised Jewelry at Tenengroup
(Calcalist)

“On a five-year view, e-commerce looks amazing. It's going to grow, jewelry is going to grow, and D2C brands are going to grow - I'm very optimistic about that,” said Eytan Korn, CEO of Personalised Jewelry at Tenengroup. The Israeli e-commerce company specializes in selling personalized jewelry all over the world.
Speaking to CTech at Calcalist’s e-commerce conference, he anticipates that while tough times might be in the near future, there will be an optimistic path in the end.
“We do see different challenges in different markets,” he continued. “Everyone is talking now about the recession and it is starting to get harder. We do feel that a little bit, but in the long term, people will need to buy jewelry and people will continue to buy online because this is where the world is heading. People will still need to bring gifts to their loved ones for special occasions, so I'm very optimistic about that.”
You can watch the entire exchange in the video above.