BiltOn, founded by ex-Sayeret Matkal officers, nets $15M Series B for construction site platform
BiltOn, founded by ex-Sayeret Matkal officers, nets $15M Series B for construction site platform
The construction site operations platform, formerly known as Beti, aims to scale its digital workforce and safety management solutions after significant revenue growth in the U.S.
The construction site operations platform BiltOn (formerly Beti) has raised $15 million in a Series B funding round led by the growth equity firm PSG Equity, with participation from Titan Capital and 97212 Ventures. BiltOn has developed a platform that allows construction companies to digitally manage their workforce, safety, tasks, and construction processes through to delivery and warranty phases.
Unlike many startups that focus primarily on international markets, BiltOn has a significant presence in the local market, with Israeli clients such as Shapir Engineering, Ashtrom, YH Dimri, Ken-Hator, Solel Boneh, Best Construction, Oron Group, Bonei Hatichon, and Zemach Hammerman, and works in collaboration with the Israel Builders Association. According to the company, it now covers 70% of the Israeli construction market and is preparing for further expansion into the U.S. market.
BiltOn has been implemented in over 1,200 companies and operates in more than 3,000 worksites worldwide, including residential, industrial, commercial, healthcare, and infrastructure projects. Since its previous funding round in 2022, when it raised $11 million, the company says it has increased its Annual Recurring Revenue (ARR) by 20 times in the U.S. market, with its platform adopted by leading construction firms such as Consigli, Rudin, Hunter Roberts, SD Builders, Pinnacle, L&M Development Partners, and OKO Group.
BiltOn was originally founded as Beti in 2018 by attorney Omer Slavin, the company’s CEO and fourth-generation contractor, along with Shir Mautner, Dekel Schwarzmann, and Asaf Guter. The founders served together as combat officers in the elite IDF unit Sayeret Matkal and later managed residential construction projects in Poland and Israel. Initially, the company focused on safety but in recent years expanded to other aspects of construction process management, leading to the new name, BiltOn. The company currently employs 90 in Israel and the U.S., with the goal of expanding development teams after the current funding round.
A study conducted by the Israeli Ministry of Labor found that the risk of fatal accidents has been reduced by threefold on sites where the BiltOn platform is used. This has resulted in a significant reduction in accidents that cause heavy losses and lead to increased insurance claims. This improvement is made possible by an algorithm developed by the company, which processes all the safety and quality data from the site and provides real-time risk levels. The score produced by the algorithm allows users to better manage the site’s safety and quality, significantly reducing insurance premiums and speeding up the permitting process.
“PSG is doubling down on its investment in BiltOn following the company's expansion in the U.S. The funds will be used to accelerate deployment among construction companies across the U.S.,” said Ronen Nir, Managing Director at PSG Equity. Founded in 2014, PSG operates in the U.S., Europe, and Israel and has invested in 140 companies to date, supporting 500 additional company acquisitions.
