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As we did in cybersecurity, it's time to declare AI a national project and establish Israel's first AI capital

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Noam Sagi on the fight of his life to save his mother from Gaza

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Salesforce to slash jobs at Own after $1.9B acquisition finalized

TikTok

20 stories about TikTok

טלגרם מדריך צ'ט מאובטח

Social media’s double-edged sword: Israel’s war through the lens of Telegram and TikTok

03.10.24|Elihay Vidal, Maayan Cohen-Rozen, Omer Kabir

As social media platforms like Telegram and TikTok take center stage in shaping public opinion, Israel faces critical challenges in managing real-time information and the global battle for hearts and minds. From Telegram’s role in breaking news to Israel’s failure on TikTok, the digital battleground is reshaping both local and international narratives.

ועידת Mind the Tech לונדון 2024 אנה פלקין מנהלת הפעילות העסקית של TikTok ישראל וידאו

"Consumers aren't afraid of advertising, they want entertainment with value"

17.09.24|Meir Orbach

Anna Pelkin, Country Manager of TikTok Israel, said at Calcalist and Leumi's Mind the Tech London conference: "The ability to capture the attention of consumers is a significant challenge because they have new expectations from brands."

תכנים פרו נאציים ב טיקטוק שנוצרו באמצעות AI

TikTok’s Nazi problem: How extremists are thriving on the platform

05.08.24|Omer Kabir

A new report unveils the tactics and reach of extremist content that thrives on TikTok

Noam Zada VP Global Marketing Mobile Gaming

TikTok Launches Global Leadership Forum for Mobile Gaming Industry

10.06.24|Sponsored Content

TikTok, the world's leadingentertainment platform, has announced a new leadership forum for the global mobile gaming industry. This forum will bring together senior managers from top gaming companies worldwide, offering a place for discussions, collaborations, and innovations in the field

תמונות של מנכ"לי טיקטוק ו מטא בוושינגטון

Is TikTok about to be banned in the US?

12.03.24|Omer Kabir

A new bill, which gained momentum following the Hamas attack and the spread of hatred, threatens to block the Chinese platform in the US if it is not sold to American hands. Potential investors include: former CEO of Activision, who is interested in recruiting Sam Altman, CEO of OpenAI

אנה פלקין מנכלית טיקטוק ישראל

"For the consumer TikTok is entertainment, for businesses it's a growth engine"

05.03.24|Elihay Vidal

Anna Pelkin, Country Manager of TikTok Israel, explained that "small and medium-sized businesses are very successful on TikTok. Their authentic and simple voice, as well as the presentation of the 'behind the scenes' of the business, attract a large audience"

ד"ר לילי בוקסמן שבתאי

"Israel is losing the war on TikTok. Palestinians have been more active for many, many years"

29.02.24|Viki Auslender

"When Israelis compete about whose suffering is greater, they lose," added Dr. Lilly Boxman-Shabtai, a Hebrew University researcher of digital culture who has examined how the Israeli-Palestinian conflict is represented on TikTok

הפגנה פרו פלסטינית ב אוניברסיטת קליפורניה

Anti-Semitism on TikTok may hasten blocking of the app in the US

22.11.23|Omer Kabir

The uncontrolled spread of anti-Israeli and anti-Semitic content on TikTok since the October 7 Hamas attack has united most members of Congress around the need to block it. The Biden administration is trying to stop its activities, but legislatures are having trouble passing laws against it

הפגנה הפגנת תמיכה פלסטינים ב קולומביה

"Nobody in the Western world would normalize ISIS. Why should we do that to Hamas?"

20.11.23|James Spiro

The Israel-Gaza war is being fought on multiple battlegrounds - why have some become so sympathetic to terrorists online?

מפגינים פרו פלסטיניים בברוקלין ניו יורק ב טיקטוק של the messenger

Pick your battles: Despite the dangers, taking out TikTok is not the solution for Israeli diplomacy

06.11.23|Viki Auslender

TikTok is seen by parts of the public as a "danger to national security" that uses bots and covert campaigns to sway young public opinion against Israel. But if we had reliable institutions that don't feed on division and incitement, TikTok wouldn't really be a problem

TikTok: The toxic battle for the minds of Gen-Z

02.11.23|James Spiro

Hamas committed atrocities against innocent Israelis - so why are young Americans siding with the terrorists?

וידאו CTech Tokyo Conference Maayan Kotler

“Today gaming is for everyone”

01.06.23|CTech, Ariela Karmel

Maayan Kotler, Head of APAC Gaming, Global Business Solutions, at TikTok, was speaking to CTech at the Israel-Japan Conference in Tokyo

ועידת טוקיו 2023 נועם זדה סמנכ״לית שיווק גיימינג , מעין קוטלר ראש תחום APAC Gaming פתרונות עסקיים גלובליים TikTok EMEA

"Gaming today is for everyone, from my grandmother to my daughters"

31.05.23|Omer Kabir

Maayan Kotler, Head of APAC Gaming, Global Business Solutions at TikTok was speaking at Calcalist's Israel-Japan Conference in Tokyo. "Gaming today is mainstream entertainment and a relevant part of popular culture," added Noam Zada, Head of EMEA global gaming business marketing at TikTok

A wake-up call to content creators: TikTok banned in Montana

28.05.23|Ran Finkelstein

"While the full effects of the Montana ban remain uncertain, it serves as a reminder of the evolving challenges that creators face and offers a glimpse into potential changes in the digital landscape," writes Ran Finkelstein

TikTok security breach allowed attackers to leak personal information

The research group of cyber company Imperva uncovered a vulnerability, which has now been fixed, that could allow attackers to monitor users' activity on both mobile and desktop devices

Azrieli Group investing $780 million to build new data center for TikTok

09.03.23|Amir Perger

The center will be set up in Norway through Azrieli’s subsidiary Green Mountain

טיקטוק טיק טוק TikTok בייטדאנס ByteDance

Taking a TikTok journey straight to the Lions’ Den

31.10.22|Eitan Goldstein

I tell this story not as a warning of the dangers of TikTok or social media, nor to promote content moderation on these platforms. Rather, I tell this story as a warning about the type of world we now live in.

איור הייטק eyeweb

Falling in “like”: The internet’s measurement frenzy affects our self-worth

06.10.22|Viki Auslender

The internet's obsession with measurement, from the number of posts on social networks to the number of emails, is designed to affect the self-worth of users and make them stay on the platform as much as possible

רן פינקלשטיין איש קריאייטיב ובמאי במשרד התוכן Peach

How TikTok is teaching the next generation a profession

02.06.22|Ran Finkelstein

“While TikTokers do not always write original content, they film, edit, and set up lighting. Those foundations lay the groundwork for the development of creative capabilities and participation in the creative industry in the future,” writes Ran Finkelstein of content agency Peach

Regev Gur Narrative

Bye, Bye, Billboards: Regev Gur is taking tech advertising to the influencers

26.11.21|James Spiro

As startups look for new ways to make themselves known to the public, Narrative Group is shaping their stories on social media platforms