This Startup Promises to Keep Pizza Fresh for Eight Weeks

Israel-based startup Timeless Foods makes firm disposable plastic containers for vacuum packaging of delicate foods

Tomer Hadar 15:2109.08.18

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Vacuum packing is ideal for some food products but other items are too delicate to survive the process without being squashed, says Michel Habib, founder and chairman of Israel-based Timeless Foods Technologies Ltd.

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Founded in 2012 and based in Ramat Gan, a town in the Tel Aviv area, Timeless Foods develops a firm disposable plastic container that allows food manufacturers to vacuum seal delicate foods and produce, thus significantly prolonging their shelf life without requiring freezing or even refrigeration.

Pizza (illustration). Photo: PR

As one of the finalists in a foodtech competition held by Calcalist in collaboration with Israeli food processing company Tnuva and accounting firm KPMG, Habib spoke at a pitching event held Wednesday at Tel Aviv coworking space Labs. “Our first packaging was developed for pizza and can keep it fresh for eight weeks,” Habib said.